Stupid Sales Pitches

As you all know, there is no end to stupid commercials. Basically every other ad that you see suggests that the owner of that particular company has an idiot son, who needed a job, so they put him in charge of advertising. But something you don't notice as often are decent commercials that have terrible sales pitches or messages. An example of this is the Budweiser commercial that has been airing during the Olympics. This ad has an original song meant to appeal to the average working man and includes lyrics like, "This is who I am" "This is what I stand for" and my favorite "This is what I believe in, when the day is done." That is fantastic! If someone were to ask one of my friends or relatives, "Hey tell me a little bit about Shea." I would want them to reply, "Oh, he stands for beer, and actually his is beer, and at the end of the day, what he believes in, is beer... Particularly Budweiser."

Now going back to the commercial. Of course this new theme song is being played along with a video of happy people, all engaged in good clean American fun. When in reality, it should be a video of some guy in a wife-beater, (you guessed it)... beating his wife, losing his job, or maybe getting arrested. All with that great Budweiser anthem blaring in the background... This is Budweiser!, This is Budweiser!, This is Budweiser!, King of beers!!!

I always pay attention to these sorts of advertisements and tend to notice when there is a glaring example of just such stupidity. This week, I think I found the worst one ever. It was a radio spot for a water-softener company, which featured an actor, talking about why he had decided to purchase a water-softener. He was moving through the standard lingo and sales pitches about soft water, healthy skin and so on. Then they took it a step too far into the realm of pure ridiculousness, when the guy suggested a major reason he decided to go with soft water, was to save money on soap! Save money on soap? SAVE MONEY ON SOAP!!! That is like saving your used toothpicks, to save money on fire wood! Let's see, if a water-softener runs $1,500 installed, and a bar of soap runs $.50 cents on average, and you use one bar a week, that would equal about 26 dollars a year in back breaking soap expenses. Now, if you could save half of that with this new, incredible water-softener, you would be racking up $12.50 a year in savings! That's over a dollar a month! That means the water-softener will pay for itself in just 120 years! What are you going to do with all that extra cheddar floating around!?!?! I don't know about you, but i am going to buy another water-softener!